The aesthetic difference that generates the clicks that fuel your business.
You need quality content to justify the attention your customers are giving you
The internet has truly given birth to the Information Age. It is obvious that today, everyone is turning to the internet to find answers to their questions. With so much content across multiple channels, it can become difficult to capture the attention of potential customers. Indeed, it is proven that the time your customers give you constantly reduces. So you will need to redouble your efforts to make content that is powerful, worth the detour and that will justify users to give you this coveted attention.
Almost three quarters of searches on Google lead to informational content. This is why the blog remains more valuable than ever. The times of 500-word posts are definitely behind us, but the blog is a more powerful tool than it has ever been. We also employ content repurposing strategies, that is, we take your articles and turn them into gutted versions or infographics. You can then embed pieces of content into others and make references from one page to another. Finally, for each piece of quality content, you increase your chances of sharing on social networks or backlinks from other sites that can make you gain visibility on search engines.
You can put a big budget into ads, but if your content isn't worth it, you won't get the performance you want.
When we create content online, we always go for it in the spirit of doing better than there is now. This means that it is important to go through various optimization tools, which allow us to see the best content that currently exists. We then analyze the keywords and semantics associated with the text. We generate a report of what our text should include to best meet a given query and we make our own version of that piece, making sure we have even better metrics than our sources of inspiration and that your competition.
What we are doing is not witchcraft. It’s not just a guaranteed win. You will still need to move this content forward, but assuming your content has good visibility, this technique will work for sure. Basically, we apply the skyscraper technique to the letter. Designed to help you create content that actually drives traffic, this method can help you generate as many views as possible. By creating something even better, you have the potential to overthrow that older content, outdo it, and generate more traffic, especially if you gain those high quality backlinks.
Some pieces of content can take months for businesses to deliver, resulting in poor marketing performance
If you really want to get high visibility, you have to be very systematic in the way you create and promote your content. Otherwise, you’re taking the cooked spaghetti marketing approach, throwing a bunch of stuff up against a wall and hoping something sticks. It’s human nature to be drawn to the best. What you need to do here is find the tallest content skyscraper in your market, the best content, and add 20 more stories, improve it. Make it the best content available on the market. You can then use paid channels to promote that content and let the links build there organically. Once it hits its organic momentum, you can gradually phase out paid channels and make content marketing work on its own, with social shares and search traffic.
Copywriting is the art and science of writing texts (words used on web pages, advertisements, promotional material, etc.) that sells your product or service and convinces potential customers to take action. Design, content marketing, SEO, and growth hacking are all part of a complete digital marketing plan, but copywriting is the glue that holds it all together. Copy makes sense of your design and lays the foundation for your content marketing, SEO, and growth. Writing better copy allows you to convert more readers into customers.
Graphic design is a profession where professionals create visual content to communicate messages. By applying visual hierarchy and layout techniques, designers use typography and images to meet specific user needs and focus on the display logic of elements in interactive designs, to optimize the user experience. He continues to cover a range of activities, including logo design. Graphic design in this sense is about aesthetic appeal and marketing. Graphic designers attract viewers with the help of images, colors and typography.
Create your how-to videos, promotional videos, video tutorials or training videos with the visual experts at DigiDezin. Work with a team of illustrators, voice artists, and writers. From writing the script to the cool text effect you need to make that word stand out. 93% of businesses using video report that it got them a new customer. Stand out in the social feed. Video gets more likes and shares than other content.
Take what’s out there and blow it out of the water
It’s important to remember that you can create the best content available, but without promotion it will never reach its full potential. Content is king, yes, but the real key to success is a full marriage of optimizations that will make you shine across multiple platforms, organically and paid, to maximize every click to a conversion. You will start to see effects on your SEO after about 6 months, but you will not reach optimal performance until at least 2 years of diligent and regular posting of new relevant content to your users. Consistency is an important key to online success. The internet makes things a lot faster, but real long-term success comes from individuals and businesses who have the patience to build a solid foundation.